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What It Means to Be a Woman-Owned Business in 2025: Attending the WBENC Conference 2025 in New Orleans

  • kari962
  • Jun 21
  • 4 min read

Updated: Jun 23

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Today's women entrepreneurs are operating in a landscape of unprecedented opportunity and challenge. With over 1,800 new women-owned businesses launching every single day and women now controlling $3.9 trillion in revenue nationwide, the entrepreneurial ecosystem has fundamentally shifted. These forward-thinking business owners understand the extraordinary opportunities they must create, recognize, and pursue to establish their mark on the business world. 

 

The WBENC Conference 2025 in New Orleans provides a powerful platform for women entrepreneurs to network, share ideas, pursue business opportunities, and get energized around their shared mission of building business success. The conference theme, ACCELERATE, captures this transformational spirit. ACCELERATE means embracing every challenge as a stepping stone, using each connection as a catalyst, and setting bold goals that propel you and your business forward.

 

The Women in Business Conference Revolution

Today's women entrepreneurs are rewriting the fundamentals of American commerce at unprecedented speed. With over new women-owned businesses launching every single day, the landscape has shifted dramatically from just a decade ago. These aren't just small ventures. Women now own 35% of all U.S. employer firms, collectively employing over 10.7 million workers and generating a staggering $3.9 trillion in revenue nationwide.

 

For women attending business conferences like WBENC New Orleans 2025, these numbers represent more than statistics; they reflect a fundamental transformation in how opportunities are created and seized. The modern women in business conference has become a crucible where these remarkable growth trajectories are forged, shared, and accelerated.

 

WBENC 2025 New Orleans: Where Momentum Meets Strategy

The choice of New Orleans for this pivotal business women's conference carries symbolic weight. Like the Crescent City itself, women-owned businesses have demonstrated remarkable resilience and reinvention. From 2019 to 2023, women-owned businesses outpaced men's growth by an extraordinary 94.3% in the number of firms and 252.8% in employment. Women entrepreneurs have always understood that true acceleration comes from transforming challenges into competitive advantages. 

 

The Women's Entrepreneurship Conference Effect

What distinguishes today's women's entrepreneurship conference landscape is its focus on systemic change rather than individual achievement alone. Women of color, who represent 39% of the total female population but account for 89% of net new women-owned firms daily, are driving this transformation. Black women-owned businesses have seen average revenues increase by 32.7%, while Hispanic women-owned businesses have grown by 17.1%—both significantly outpacing the overall market.

 

These entrepreneurs understand that acceleration isn't just about personal growth; it's about creating ecosystems that amplify collective success. They're building the infrastructure that enables the next generation of women entrepreneurs to access capital, mentorship, and market opportunities more efficiently than ever before.

 

Navigating the Complex Economic Landscape

The economic terrain that women-owned businesses navigate today presents both unprecedented opportunities and persistent challenges. While women now control $3.9 trillion in revenue and own 35% of all U.S. employer firms, the funding ecosystem remains notably uneven. Women entrepreneurs receive approval for only 45% of their requested loan amounts compared to 55% for men-owned businesses, and face denial rates of 25% versus 19% for their male counterparts.

 

A Legacy of Entrepreneurial Excellence

New Orleans has long been home to pioneering women entrepreneurs who understood the power of creating their own opportunities. The city's entrepreneurial heritage includes figures like Leah Chase, who transformed her husband's family poboy shop into Dooky Chase's, the first upscale restaurant where African Americans could gather, and Rosa Keller, who used her position as a well-connected, wealthy, white woman to advocate for equal rights for African Americans and became the first woman to serve on a citywide board.

 

These historical pioneers established a template that today's entrepreneurs continue to follow: identifying underserved markets, building bridges across communities, and leveraging business success for broader social impact. Modern New Orleans women entrepreneurs like Lydia Hansel, Co-Founder and COO of RentCheck, a Techstars-backed Proptech company, and the founders of Resilia, a New Orleans-based SaaS platform with over 15,000 nonprofit users modernizing philanthropy, carry forward this tradition of innovation and community impact.

 

The entrepreneurial spirit that defines New Orleans (resilient, creative, and community-focused) mirrors the broader national trend of women entrepreneurs who understand that business success and social responsibility are not competing priorities but complementary strategies.

 

The ACCELERATE Imperative

For women-owned businesses in 2025, acceleration isn't optional. It's essential for survival and success in an increasingly competitive global marketplace. The businesses thriving today are those that have learned to use each connection as a catalyst for exponential growth, transforming every challenge into a stepping stone toward market leadership.

 

The opportunities that women-owned businesses are creating, recognizing, and pursuing represent more than individual success stories. They're building the foundation for economic transformation, creating millions of jobs, and establishing new standards for business excellence that will define the next decade of American enterprise.

 

As these entrepreneurs gather at conferences like WBENC Conference 2025, they're not just networking. They're architecting the future of business itself.


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